News
We take apart reputation crises as they happen — breaches, lawsuits, product recalls, executive missteps — and look at what the companies involved actually did about them.
Each piece follows the same question: what was said, how fast, by whom, and what it cost. Not because every case transfers directly, but because the patterns do. The first twenty-four hours decide most of it, and the companies that handle them well almost always prepared before the incident, not during it.
Article Announcement: CGS GURU vs. Black PR — How to Reclaim Search Engine Trust
A Web3 company faced a coordinated attack from competitors: 20+ low-quality websites (DA 5–35) flooded top search results with inflammatory headlines like
Workday Chronicles: Who Actually Buys Reputation Work
Workday Chronicles - "Here's the lawyer's name you asked for." - "Yes, but he's dead!" - "So what?" - "A dead man won't pay us." - "You get paid by lawyers?!" - "Yes." - "You guys are unbelievable!" Workday Chronicles https://cgs.guru/
Brief Announcement: Lessons from the StyleHub Crisis
StyleHub faced a reputational crisis in October 2024 when child labor was exposed at an Indonesian supplier factory. Viral footage of 12–14-year-olds working night shifts triggered a brand boycott.
Charity as a Tool for Strategic Business Development
Today, I would like to discuss how social responsibility transforms from an "expense item" into long-term investments in reputation and partnership relations
Basketball sponsorship in Serbia
Partizan 3x3 (Contract cost: from €80,000/month, available from May 1) KK Liman (Starting at €50,000/month, open for contracts)
